Rhetorical Devices

Choose one device from the Horn piece, find an example that you think illustrates this device, and write about why. If you can include the image in your blog, that’d be excellent.

This political cartoon best represents Horn's use of metaphor in a image with words. In the picture Bush, Cheney and Rumsfield are in a steam roller about to flatten the world. The steam roller is a metaphor for the vast amount of power these men have. And these men are going to use their power to push their neo-conservative ideals onto the world. The author thinks that this is going to have devastating effects in the world. We can now this, obviously, by the impending doom of the world with these men at the helm. Using these metaphors helped better make the author's point. The author's point is better made because people understand what a steam roller does, and that is flatten. Essentially, President Bush is going to flatten the world with his undesirable foreign policy.

Typography

First, describe what the difference is between typography and typefaces. Second, describe what you think Keedy means when he says "There is no such thing as a bad typeface...just bad typography." Third, pick out a sentence or section from Helfand or Solomon that interests you. Describe what it is that draws you to this particular idea.

The difference between typography and typefaces are sutle at first, but they become more pronounced as one move through the visual rhetoric world. When one originally looks into the difference of the two, one first notices that they have one thing in common. The two words deal with lettering. Once this has been established, one notices that typefaces are the kinds of interfaces for the words: meaning what the words look like. While typography concerns itself with not only the selection of font types but the positioning of them on the page and the effect the positioning has on the reader. For example the Astrix (*) tells the reader to move to another spot on the page if she would like some more information.

Keedy Comment means that there are a vast amounts of typefaces at the typographers disposal. She may use the best ones to represent the point of the paper. However, if she chooses a bad typeface it is her responsibility because there are so many typefaces she may choose from.

The sentence that interests me the most is from the writings of Jeffery Keedy. On page280 he states: Typography, in this environment [electronic, Internet], desperately needs direction. This is interesting because the Internet is like everything else; when something is new they are not sure of what to do with it. Electronic typography is in this unorganized state. The unorganized state helps make interesting designs because there is no norm of electronic design.

Based on the readings, what type of process and structure do you think will work best for your group given the content, time line, and realities of project 5?

After reviewing project 5's requirements, I (for know) think the best structure of organization will be the ambiguous category. I know I have not talked with my group yet, but I am thinking about making a website for ASWSU Student Legal Services. I am the Director and I plan on using the designed web page because the one we have know is mediocre at best. The ambiguous category will be the best for a legal website because those who are looking for legal help have no idea what is going on. The information must be organized in a way that will help people easily discover what they may need help in or want information about student legal services.